LAWN CARE BUSINESS YARD SIGNS

With the lawn care season in southern Ontario being as sadly brief as it is, it’s important that property maintenance companies hit the ground running with their business advertising each spring.

DO YARD SIGNS WORK FOR A LAWN CARE BUSINESS?

Outdoor advertising is a proven way of creating positive awareness for a small business. This is especially true if you’re a small lawn mowing company because there is a natural fit to how and where the signs can be displayed.

Not only can landscaping companies receive the benefits of displaying their yard signs in high traffic public areas around town, they may also have the added advantage of sticking a sign onto their customers grass.

When a customer agrees to have your lawn sign displayed before, during or after the work is completed for an agreed amount of time, it becomes a testimonial that tells all the customers neighbors who is responsible for their great looking yard.

“Lawn Care Life” says this about using lawn signs for their business:

“These signs do bring me some customers, but in my opinion, they play an important role in helping my lawn business become a brand in my local community.”

ARE YARD SIGNS REQUIRED BY LAW?

While there may be by-laws related to the positioning, size and content of outdoor signs, there are certainly no laws requiring the use of advertising signs.

However, for those home owners or landscapers involved in weed or pest control on their lawn, Ontario law requires the posting of warning signs to let anyone passing by know that pesticides have been used to treat the lawn.

You can learn more here.

If you’re a lawn care provider who this applies to, try and look at the need to post warning signs as an opportunity to advertise. Get custom lawn signs made up that offer the best of both worlds to make sure you’re following the law while at the same time spreading the word about your company.

LAWN CARE SIGN IDEAS

It’s a competitive industry in southern Ontario so lawn care providers want to make sure they’re standing out from the competition.

The best way to do this is to make sure your lawn signs follow key design principles such as:

Use large text so it can be easily read from the road and minimal content so it can be easily absorbed on the way by.

Use your company colors, logo and font to be consistent with all other marketing you do.

You want to make sure people can understand the message and what they should do with it inside of 3 seconds.

If you’re really looking to stand out, consider custom shaped lawn signs.

They cost a bit more than standard sizes but they can also draw more attention, especially if the shape is clever or somehow related to your brand, making the return on investment even stronger.

HOW MUCH DO LAWN CARE BUSINESS SIGNS COST?

Depending on how many you order, they can be as cheap as a few dollars per sign.

Other than quantity, other factors that impact price are:

• Size
• Material
• Single or double sided
• Colors
• Shape
• Stakes included or not

You can learn more about the cost of lawn signs or get a lawn sign quote any time.

Sticker-it Signs and Graphics is a leader in print and promotional services throughout the Hamilton, Haldimand and Niagara regions of Ontario.

Contact us anytime to discuss your next project.